3h ago
Senior Marketing Manager
Boston, MA | New Kensington, PA | Rochester, NY
โจ $120k-$160k / yearest.
full-timesenior Remotemanufacturing
๐ Tech Stack
๐ผ About This Role
You'll drive go-to-market initiatives for Re:Build's cross-industry capabilities in industrial systems and automation. You'll own the marketing strategy and demand generation for key business segments, collaborating with technical experts to generate high-quality leads and revenue. This role offers considerable autonomy in a fast-paced, high-visibility position.
๐ฏ What You'll Do
- Lead generation of high-quality Marketing Qualified Leads into the sales funnel.
- Conduct targeted market and competitive research to identify trends and opportunities.
- Develop and execute targeted campaigns to improve pipeline health.
- Own and optimize the annual demand generation budget.
- Author technical content including case studies and webinars.
๐ Requirements
- Bachelor's degree or equivalent in engineering, marketing, or related field.
- Minimum 8 years of professional marketing experience in industrial systems, engineering, automation, or manufacturing.
- Fluency in Account Based Marketing (ABM), Paid Media, Automation, CRO, SEO, PLG, activation, and retention.
- Proven experience driving demand-generation programs that deliver measurable pipeline and revenue results.
โจ Nice to Have
- Engineering-based role experience prior to marketing.
- Comfort with applying AI tools to enhance marketing effectiveness.
๐ Benefits & Perks
- ๐๏ธ Unlimited PTO
- ๐ผ Autonomy in a high-visibility role
- ๐ Growth opportunities in a growing company
- ๐ค Collaborative team environment
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Panel Interviewยท 60 min
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