Description

You will lead a team of 35+ across creative production, animation, design, strategy, and commerce content, driving full-funnel creative impact for top performance-driven clients. This senior leadership role partners with the EVP of Digital Media and other leaders to innovate on insight-driven creative assets for paid social, display, video, UGC, and emerging platforms.

Requirements

• Creative visionary and data-driven marketer with expertise in high-volume digital creative and brand storytelling
• Experience leading influencer campaigns and UGC-style advertising for performance advertisers
• Proven ability to partner with C-Suite leaders and internal teams
• Strong track record in driving creative culture, team scaling, and executional excellence at the intersection of media, data, and content
• Leadership experience managing a creative team of 35+

Responsibilities

• Lead creative vision and strategy for Performance Creative unit, innovating full-funnel insight-driven assets
• Guide clients through creative innovation for paid social, display, video, UGC, influencer content, and emerging platforms
• Leverage creative testing, audience insights, and performance analytics to inform ideation and optimization
• Advise on integration and scaling of generative AI and automation in creative production
• Oversee creative resourcing, processes, and playbooks for efficiency and quality