Tech Stack

Description

You will lead data-driven marketing strategies for the ecommerce store, merchandising website, and online chat to drive demand generation and sales growth for Realtor.com. Collaborating with cross-functional teams, you'll optimize user experiences through testing, AI tools, and analytics to deliver measurable business results.

Requirements

• Bachelor's degree or equivalent experience
• 8+ years in digital marketing, ecommerce, or related fields
• Experience engaging with cross-functional teams and stakeholders
• Strong background in online merchandising and ecommerce platforms
• Proficiency in marketing automation, CRM, and analytics tools (e.g., WordPress, Salesforce, Google Analytics)

Responsibilities

• Develop and implement digital marketing strategies for ecommerce store, website, and chat platforms
• Lead cross-functional teams (design, content, engineering, sales) to execute marketing initiatives
• Conduct A/B testing and experimentation to optimize engagement and conversion
• Identify and test new digital marketing tactics, tools, and technologies
• Leverage AI tools to enhance platform performance and streamline workflows