💼 About This Role

You'll define and build compelling user journeys for Stripe's self-serve customers, partnering with Growth, Product, and Product Marketing teams. Your core impact will be driving user activation and adoption through data-informed messaging and content. This role combines analytical rigor with creative storytelling to optimize the full self-serve lifecycle.

🎯 What You'll Do

• Partner with Growth teams to identify friction points and drop-off.
• Develop messaging and content strategy for lifecycle touchpoints.
• Own end-to-end execution of growth marketing programs.
• Design and run experiments to optimize messaging and conversion.

📋 Requirements

• 5-7 years of experience in product marketing or growth marketing.
• At least 3 years in B2B SaaS or platform environments.
• Experience developing lifecycle or growth marketing programs.
• Track record of cross-functional collaboration with product and engineering.

✨ Nice to Have

• Experience with self-serve or product-led growth motions.
• AI-fluent, using tools to accelerate work.
• Background in developer or startup segments.

🎁 Benefits & Perks

• 🏖️ Remote-first culture
• 💰 Equity
• 🏥 Health insurance
• 📈 401(k) matching

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter phone screen· 30 min
2. 2Hiring manager interview· 45 min
3. 3Cross-functional panel· 60 min