1h ago
Senior Field Marketing Manager, New York
New York, New York
full-timeseniorHR technology
Description
You will act as the dedicated local CMO for New York City, driving end-to-end revenue pipeline through field marketing programs, community building, and sales partnership. You'll own the regional budget and execute a self-defined local campaign strategy.
Requirements
- Experience in field marketing or similar role
- Ability to translate national objectives into locally relevant campaigns
- Budget management and ROI analysis skills
- Strong partnership and collaboration with Sales teams
- Experience with demand generation and event marketing
Responsibilities
- Own localized GTM strategy and execution roadmap for assigned territory
- Manage and allocate marketing budget for specific territory to maximize ROI
- Design and execute relationship-driven activations (Executive Dinners, Workshops, local events)
- Develop demand generation programs focused on pipeline velocity and high-intent accounts
- Drive local community engagement and customer advocacy programs
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