Description

As a Product Marketing Manager at Affirm, you will translate customer insights into end-to-end marketing strategies and operationalize scalable systems. You'll lead go-to-market approaches, drive cross-functional alignment, and balance customer needs with business priorities.

Requirements

• 7–10+ years of experience in product marketing or similar roles, ideally in fintech or payments
• Proven ability to translate customer data into end-to-end marketing strategies with measurable outcomes
• Track record of influencing cross-functional teams and driving alignment across complex organizations
• Strong prioritization skills across multiple stakeholders and demands
• Highly analytical with strong communication and storytelling skills

Responsibilities

• Translate customer analytics into actionable marketing strategies driving acquisition, engagement, and long-term value
• Own end-to-end GTM strategy including positioning, segmentation, messaging, and measurement
• Develop repeatable frameworks improving execution, efficiency, and consistency
• Drive cross-functional alignment across Product, Sales, Partnerships, and Analytics
• Operate with agility, navigate ambiguity, and drive progress independently