6h ago
Senior CRM Strategist
France
โจ $140k-$180k / yearest.
full-timesenior Remotesoftware
๐ Tech Stack
๐ผ About This Role
You'll lead lifecycle marketing strategy for mobile app businesses, driving user engagement and retention through advanced CRM tactics. You'll combine strategic consulting with hands-on execution to optimize subscription performance.
๐ฏ What You'll Do
- Lead customer-facing CRM and lifecycle marketing engagements
- Design engagement frameworks for onboarding, trial, churn, and win-back
- Advise on integrating behavioral data into CRM platforms
- Analyze lifecycle metrics and identify growth opportunities
- Develop scalable playbooks and lifecycle marketing frameworks
๐ Requirements
- 5-8+ years in CRM or lifecycle marketing for subscription mobile apps
- Expertise with Braze, Iterable, OneSignal, or similar platforms
- Experience designing multi-step lifecycle campaigns and segmentation
- Analytical skills with data and product analytics tools
โจ Nice to Have
- Experience with subscription app ecosystems or CRM consulting
- Thought leadership, public speaking, or content creation in lifecycle marketing
๐ Benefits & Perks
- ๐๏ธ Unlimited PTO
- ๐ฐ Equity opportunities
- ๐ Fully remote & flexible
- ๐ Annual professional development stipend
- ๐ป Workspace setup allowance
๐จ Hiring Process
Estimated timeline: 2-3 weeks ยท AI estimate
- 1Recruiter screenยท 30 min
- 2Hiring manager interviewยท 45 min
- 3Technical/strategy presentationยท 60 min
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