1d ago

Director Marketing

Columbia
full-timesenior Remote

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll own the full marketing funnel across B2B2E and DTC, driving brand awareness and growth strategies. Your work will directly impact revenue growth in a historically under-innovated sector by redefining the brand and enhancing customer experiences. This fully remote role offers the chance to lead a high-impact marketing engine and collaborate with executives across departments.

๐ŸŽฏ What You'll Do

  • Own the full marketing funnel across B2B2E and DTC
  • Define and execute holistic growth strategy integrating brand, performance, and partnerships
  • Translate company priorities into marketing roadmaps tied to revenue and customer value
  • Lead creative strategy and production ensuring unified brand and performance marketing

๐Ÿ“‹ Requirements

  • 7-10 years of experience in performance marketing across paid, earned, and owned channels
  • Bachelor's degree in Marketing, Business, or related field
  • Hands-on experience with full funnel campaigns including broadcast media, Google, Meta, and SEO/AEO/GEO
  • Experience managing multi-channel ad budgets and optimizing for various KPIs

โœจ Nice to Have

  • MBA or relevant certifications
  • Knowledge of digital marketing tools such as Google Analytics, Google Ads, and Facebook Ads Manager

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Remote Role
  • ๐Ÿฅ Medical, dental, and vision insurance
  • ๐Ÿ’ฐ 401(k) retirement plan with company match
  • ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ Paid parental leave and holidays
  • ๐Ÿ“š Tuition assistance and enhanced family support

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Technical/Strategy Presentationยท 60 min
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