Tech Stack

Description

You will lead and execute AppLovin's social media strategy across LinkedIn, Instagram, and X, creating organic content, engaging with the community, and driving brand growth through data-driven campaigns. You'll collaborate cross-functionally to ensure consistent brand messaging and stay ahead of social trends.

Requirements

• Bachelor's degree in Marketing, Communications, PR, Business, or related field
• 3-5 years of experience managing social media accounts
• Proven success creating strategic content calendars and growing engagement
• Strong background in community management and crisis management
• Excellent written and visual communication skills

Responsibilities

• Lead and manage AppLovin's primary social channels (LinkedIn, Instagram, X)
• Plan, create, and publish organic content; monitor performance and engagement
• Develop creative video concepts and produce content, including filming and editing
• Track and analyze performance metrics using tools like Google Analytics and Hootsuite
• Collaborate cross-functionally to ensure consistent brand messaging