2h ago

Senior Product Marketing Manager

Menlo Park, CA; New York, NY

$166,000-$195,000 / year

full-timeseniorfinancial services

Description

You will drive go-to-market strategies and marketing campaigns for Robinhood's core products, partnering with product, creative, research, and legal teams to launch new features and shape the product narrative.

Requirements

  • Strong communication and relationship-building skills across various levels and functions
  • Experience in consumer-facing marketing or product roles, ideally in tech or financial services
  • Fluency in marketing channels such as paid media, lifecycle, performance, and social
  • Ability to break down complex ideas into clear, accessible messaging
  • Strong analytical skills including experience with A/B testing

Responsibilities

  • Build and implement go-to-market strategies and evergreen marketing campaigns for product and feature launches
  • Develop differentiated messaging informed by market insights, customer research, and product expertise
  • Drive growth performance through data-backed marketing strategy and A/B testing
  • Collaborate with internal partners and senior leadership to align on goals and evaluate marketing impact
  • Serve as strategic advisor to product teams, informing roadmaps based on user insights
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