3h ago

Senior Growth Marketing Manager

Toronto, Ontario

$155k-$165k / year

full-timesenior Remotecybersecurity

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll architect and execute a full-funnel demand engine for a leading B2B cybersecurity SaaS company. You'll own the entire customer lifecycle, using data and experimentation to drive acquisition, retention, and expansion. This role offers autonomy to build a growth strategy for a highly technical audience.

๐ŸŽฏ What You'll Do

  • Build and execute a full-funnel demand generation strategy.
  • Optimize the entire customer lifecycle from acquisition to expansion.
  • Design persona-based campaigns targeting security professionals.
  • Leverage AI to enhance segmentation, targeting, and campaign production.
  • Manage a sophisticated email marketing engine with AI-powered nurture.

๐Ÿ“‹ Requirements

  • 5+ years in demand generation or growth marketing, preferably in cybersecurity or enterprise SaaS.
  • Hands-on experience with AI tools for marketing segmentation, targeting, campaign production, and reporting.
  • Deep expertise in B2B marketing tech stack including LinkedIn Campaign Manager, Google Ads, GA4, Salesforce, and Marketo.
  • Proven track record of building and scaling full-funnel marketing programs that impact lead generation and customer retention.

โœจ Nice to Have

  • Experience marketing to CTI, SOC, or OSINT professionals.
  • Highly analytical with a data-driven approach to marketing attribution and cohort analysis.
  • Bachelor's degree in Marketing, Business, Communications, or related field.

๐ŸŽ Benefits & Perks

  • ๐Ÿ’ฐ Competitive salary plus bonus and equity.
  • ๐Ÿ–๏ธ Remote work flexibility.
  • ๐Ÿ“ˆ Growth opportunities in a leading cybersecurity company.
  • ๐Ÿค Collaborative culture with cross-functional teams.

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Technical/Portfolio Reviewยท 60 min
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