Tech Stack

Description

You'll own the implementation of emails, SMS, push notifications, and in-app messages for churned users, maintain the CRM marketing calendar and performance reporting, and collaborate cross-functionally to execute retention campaigns. This role drives real impact on business performance through lifecycle marketing.

Requirements

• 4+ years D2C email marketing experience
• Experience building and deploying emails from scratch
• Cross-functional experience with designers and copywriters
• Experience operating a CRM platform (Braze, Iterable, Klaviyo, etc.)
• Strong written and verbal English skills

Responsibilities

• Own implementation of emails, SMS, push notifications, and customer segments in Braze for churned users
• Maintain CRM marketing calendar and roadmap
• Support weekly performance reporting
• Assist cross-functional communication with engineering, product, and data teams
• Facilitate internal sign-off of communications from stakeholders