1d ago

Brand and Communications Lead

New York City

$150k-$225k / year

full-time Hybrid

๐Ÿ’ผ About This Role

You'll own brand strategy and earned media for a regulated stablecoin infrastructure startup with marquee enterprise clients. Your work will directly connect awareness to pipeline in a fast-moving fintech environment.

๐ŸŽฏ What You'll Do

  • Define and enforce brand voice across all external touchpoints
  • Secure earned media placements in fintech/business publications
  • Prep executives for interviews, panels, and speaking engagements
  • Launch targeted campaigns for enterprise decision-makers

๐Ÿ“‹ Requirements

  • Experience in brand or communications at a fintech or financial services company
  • Proven track record of securing press coverage in business/tech media
  • Understanding of regulatory nuance and institutional credibility in finance
  • Ability to operate independently in a fast-paced startup environment

โœจ Nice to Have

  • Existing relationships with reporters covering fintech/blockchain
  • Experience with AI tools for content production workflow
  • Background in both brand strategy and PR execution

๐ŸŽ Benefits & Perks

  • ๐Ÿ’ฐ Competitive salary with equity
  • ๐Ÿ–๏ธ Flexible hybrid schedule based in NYC
  • ๐Ÿฅ Health insurance (implied by startup standard)

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter screenยท 30 min
  2. 2Hiring manager interviewยท 60 min
  3. 3Panel/executive interviewยท 60 min
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