💼 About This Role

You'll be the primary architect of FLORA's acquisition and activation programs at an inflection point of product-market fit and viral traction. You'll drive smart paid acquisition and own channel strategy for the self-serve business, running structured experiments and optimizing conversion flows. This role offers high agency and visibility, reporting directly to the VP of Marketing.

🎯 What You'll Do

• Drive smart paid acquisition efforts to complement organic growth
• Own channel strategy and execution for self-serve business
• Run structured, scrappy experiments across content and channels
• Optimize website, landing pages, and core conversion flows with Product

📋 Requirements

• 4+ years in growth or performance marketing
• End-to-end growth campaign building with limited design support
• Strong creative and conversion instincts
• Technical proficiency with CMS, HTML, and analytics

✨ Nice to Have

• Familiarity with self-serve motions and metrics
• Passion for or experience in creative tooling

🎁 Benefits & Perks

• 🏖️ Unlimited PTO
• 🏥 Health Insurance
• 📈 Equity
• 💻 Remote Flexibility
• 📚 Learning Budget

📨 Hiring Process

Estimated timeline: 2-3 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Technical Assessment· 1 hour