7h ago

Lifecycle Marketing Manager

California

โœจ $90k-$140k / yearest.

full-timemid Remotehealthcare

๐Ÿ’ผ About This Role

You'll shape and execute a groundbreaking lifecycle marketing program for a women's health offering, directly impacting patient trust and engagement. By leveraging data and collaborating with clinical teams, you'll build a seamless patient experience from the ground up.

๐ŸŽฏ What You'll Do

  • Own day-to-day execution of lifecycle channels and retention strategy
  • Build 0-to-1 testing engine for retention with automated journeys
  • Collaborate with Clinical and Operations teams to improve patient satisfaction
  • Synthesize data and qualitative insights to optimize the end-to-end funnel

๐Ÿ“‹ Requirements

  • 2-5 years of DTC lifecycle marketing experience
  • Experience owning email and SMS channels with retention focus
  • Strong problem-solving skills in ambiguous settings
  • Ability to translate data into actionable insights

โœจ Nice to Have

  • Experience in a 0-to-1 growth environment
  • Balanced creative ideation and data-driven decision making

๐ŸŽ Benefits & Perks

  • ๐Ÿฅ Competitive healthcare benefits
  • ๐Ÿ’ฐ Generous equity compensation
  • ๐Ÿ–๏ธ Generous PTO policy
  • ๐ŸŒŸ Opportunity to impact patient care

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Technical or Case Interviewยท 60 min
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