1d ago

Senior Associate, Event Marketing

New York

$45.5k-$78k / year

full-timejuniorconsulting

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll drive audience acquisition for GLG's events portfolio, executing targeted email campaigns and client outreach. Your core impact is converting prospects into engaged attendees through data-driven campaign optimization and close collaboration with event teams.

๐ŸŽฏ What You'll Do

  • Conduct daily direct email outreach to clients to drive event attendance
  • Partner with programmers to build target audience lists and maximize RSVP conversion
  • Support email marketing campaign execution including segmentation and deployment
  • Write and edit promotional copy for event invitations and landing pages

๐Ÿ“‹ Requirements

  • Bachelor's degree or equivalent experience
  • 2+ years of experience in marketing or campaign management
  • Experience executing email marketing campaigns with audience segmentation and A/B testing
  • Hands-on experience with marketing automation platforms; Marketo strongly preferred

โœจ Nice to Have

  • Ability to manage multiple concurrent campaigns with strong prioritization
  • Strong copywriting and editing skills for promotional materials
  • High proficiency with Microsoft Office; familiarity with CRM tools

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Flexible PTO
  • ๐Ÿฅ Comprehensive medical, dental, vision coverage from day one
  • ๐Ÿ“š Tuition reimbursement program including language courses
  • ๐Ÿ‘ถ Paid parental leave and adoption reimbursement
  • ๐Ÿง˜ Free Calm app and wellbeing support

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter screenยท 30 min
  2. 2Hiring manager interviewยท 45 min
  3. 3Panel or skills assessmentยท 60 min
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