7h ago
Product Marketing Specialist
Canada
β¨ $70k-$95k / yearest.
full-timejunior Remotesoftware
πΌ About This Role
You'll drive product awareness and adoption for innovative software solutions by translating complex capabilities into compelling messaging for SMB, enterprise, and public sector markets. Collaborate with cross-functional teams on launches, sales enablement, and market intelligence.
π― What You'll Do
- Plan and execute product launches coordinating deliverables and stakeholders.
- Conduct market research and competitive intelligence to inform strategy.
- Develop buyer-focused messaging and positioning statements.
- Support sales enablement by creating tools and training resources.
- Track performance metrics for campaigns and enablement programs.
π Requirements
- 1β3 years of B2B software or SaaS product marketing experience.
- Strong analytical and strategic thinking skills.
- Excellent presentation and stakeholder management skills.
- Bachelorβs degree in Computer Science, Marketing, Business, or related field.
β¨ Nice to Have
- Experience with design or developer products, UI/UX, or digital accessibility.
- Experience with AI-native offerings or agentic AI in product marketing.
π Benefits & Perks
- π° Competitive salary with bonus opportunities
- ποΈ Generous PTO and company holidays
- π Flexible work arrangements (remote or hybrid)
- π©Ί Comprehensive health, dental, vision coverage
- π Professional development opportunities and learning stipend
π¨ Hiring Process
Estimated timeline: 2-4 weeks Β· AI estimate
- 1Recruiter ScreenΒ· 30 min
- 2Hiring Manager InterviewΒ· 45 min
- 3Panel InterviewΒ· 60 min
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