1d ago

Senior Digital Marketing Manager

Canada

✨ $120k-$140k / yearest.

full-timeseniorsoftware

πŸ›  Tech Stack

πŸ’Ό About This Role

You'll own the digital surface area for three brands (LMN, Greenius, SingleOps), managing paid media strategy and performance reporting. You'll be hands-on with platforms, build forecast models, and translate data into actionable recommendations. This is a senior IC role on a fast-moving demand gen team with real budgets and measurable impact.

🎯 What You'll Do

  • Own paid media strategy across Google, Meta, Bing, LinkedIn
  • Build and maintain forecasting models for paid media planning
  • Perform weekly performance analysis and variance investigation
  • Run CRO experiment program to optimize conversion paths
  • Maintain landing page template library across HubSpot and WordPress

πŸ“‹ Requirements

  • 5+ years of hands-on digital marketing experience
  • Expertise in paid media platforms (Google, Meta, Bing, LinkedIn)
  • Proven ability to build forecasting models and analyze performance data
  • Experience with CRO and landing page optimization

✨ Nice to Have

  • Experience with Salesforce and marketing attribution
  • Knowledge of SEO technical foundations (Core Web Vitals, schema)
  • Familiarity with HubSpot and WordPress

πŸ“¨ Hiring Process

Estimated timeline: 2-4 weeks Β· AI estimate

  1. 1Recruiter ScreenΒ· 30 min
  2. 2Hiring Manager InterviewΒ· 45 min
  3. 3Technical AssessmentΒ· 60 min
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