💼 About This Role

You'll build Kalshi's product marketing function from scratch, crafting differentiated messaging for this fastest growing prediction market. You'll define compelling narratives for consumer, institutional, and media audiences to drive mainstream adoption. This high-ownership role offers a chance to shape a new category.

🎯 What You'll Do

• Define Kalshi's unique value proposition and messaging
• Create narratives for consumer, institutional, and journalist segments
• Build go-to-market strategies for product and feature launches
• Lead planning for major announcements, campaigns, and events

📋 Requirements

• 5+ years of experience in product marketing or related roles
• Proven experience launching net new products or 0→1 initiatives
• World class storytelling and writing skills
• Experience using analytics to evaluate performance and inform strategy

✨ Nice to Have

• Experience in fintech or financial markets
• Track record of creative campaigns and content strategies

🎁 Benefits & Perks

• 🏖️ Unlimited PTO
• 🏥 Health insurance
• 💰 Equity
• 📈 401k
• 🚇 Commuter benefits

📨 Hiring Process

Estimated timeline: 3-4 weeks

1. 1Recruiter Screen· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Cross-functional Panel· 60 min
4. 4Executive Interview· 45 min