1d ago
CRM Manager USA Acquisition & Activation
New York, NY
$129.6k-$144k / year
full-timesenior Hybridhealthcare
๐ Tech Stack
๐ผ About This Role
You'll adapt and scale the Neko CRM program to the US market, owning localisation of journeys and regulatory compliance. Your core impact will be driving parity with EU performance. This role stands out by giving you ownership of a critical market expansion with real autonomy.
๐ฏ What You'll Do
- Adapt and launch core EU CRM journeys for the US market
- Build and maintain US-specific communications library
- Lead CCPA/CPRA consent management and preference center strategy
- Establish regular US vs EU performance comparison and report back
๐ Requirements
- 5โ10 years in CRM, lifecycle, or acquisition marketing in the US market
- Deep expertise in US comms regulations: CAN-SPAM, TCPA, CCPA/CPRA
- Hands-on journey-building experience in CRM/marketing automation platform like Braze, Iterable, Bird, SFMC
- Strong data literacy and SQL comfort
โจ Nice to Have
- Cross-market campaign adaptation experience
- Ability to partner with Legal/Compliance on messaging and workflows
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Application and structured screeningยท 30 min
- 2Interviewยท 1 hour
- 3Formal offer and pre-employment checksยท 1 week
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