1h ago
Director, Content Strategy & Activation
Cincinnati, Ohio, United States
directordigital health
Description
You will build and lead the Content Marketing Center of Excellence, architecting a comprehensive content strategy that supports multiple business units and drives engagement, demand, and retention. This role blends visionary strategy with hands-on execution, managing a team while creating high-impact content and measurable business results.
Requirements
- Strategic and hands-on content marketing leadership experience
- Experience building and leading a Center of Excellence
- Expertise in enterprise storytelling and campaign activation
- Proficiency in AI-enabled content scaling
- Ability to combine visionary strategy with execution-oriented operations
Responsibilities
- Architect and operationalize comprehensive content strategy across business units
- Align content to enterprise priorities and drive engagement, demand, and retention
- Manage and mentor a team of content marketers
- Personally contribute to high-impact content development and campaign integration
- Define roadmap and ensure content delivers measurable business results
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