2h ago
Senior Director, Marketing
San Francisco, California
full-timeseniorbiotechnology
Description
You will design and execute the commercial roadmap for the potential U.S. launch of palazestrant, an oral oncology therapy for metastatic breast cancer. Leading launch readiness initiatives, market development, and go-to-market strategy, you'll collaborate cross-functionally to ensure successful commercialization.
Requirements
- Bachelor's degree required; MBA preferred
- Minimum 8 years progressive commercial experience at biotech/pharma companies
- Proven track record of developing marketing strategy plans and leading successful oncology drug launches in the US
- Deep understanding of customer adoption behavior in breast cancer
- Experience thriving in a small company environment with hands-on leadership
Responsibilities
- Build strategic marketing plan and lead launch readiness initiatives (branding, positioning, messaging, creative imagery) for palazestrant launch
- Develop and implement market development activities to deepen awareness of unmet needs and address knowledge gaps
- Design go-to-market approach for resource-efficient customer engagement and behavior change at launch
- Develop KPIs, analyze market/customer/competitor trends, and incorporate insights into strategies
- Establish strong relationship with Medical Affairs and Sales teams; partner cross-functionally with Clinical Development, Regulatory, etc.
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