4h ago
Manager, B2B Marketing - Korean & Mandarin Speaker
Seoul
full-timemid HybridProfessional Services
Tech Stack
Description
You will lead integrated marketing and events content initiatives across Greater China and South Korea, driving client engagement, brand awareness, and lead generation. You'll collaborate with business development and global marketing teams to develop and execute strategic campaigns, manage digital marketing analytics, and create compelling content for live and virtual events.
Requirements
- 3-4 years of B2B marketing experience, preferably in multinational B2B companies.
- Proven experience in content creation, event programming, and digital marketing.
- Native fluency in Korean and Mandarin (Simplified Chinese); strong command of English.
- Strong copywriting, editing, and proofreading skills.
- Experience with marketing analytics tools (Google Analytics, SEO tools, CRM platforms).
Responsibilities
- Develop and execute go-to-market messaging and integrated marketing campaigns for Financial Services, Corporates, and Professional Services clients.
- Create and localize content for emails, case studies, websites, social media, and sales materials.
- Curate and produce content for live and virtual events including roundtables, panels, and thought leadership sessions.
- Manage digital content production including SEO optimization, paid search, and social media campaigns.
- Monitor and analyze marketing performance metrics to optimize campaigns.
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