3h ago
Marketing Communications Manager
Palo Alto, CA
$130k-$145k / year
full-timeseniorbiotechnology
🛠 Tech Stack
💼 About This Role
You'll develop and execute integrated marketing campaigns for a life sciences company, driving lead generation and revenue growth. Collaborating with cross-functional teams, you'll optimize multi-channel strategies and report on performance.
🎯 What You'll Do
- Develop and execute inbound and outbound marketing campaigns aligned with business goals.
- Create messaging, digital plans, and PR initiatives to elevate brand.
- Manage web properties, campaign automation, and social media execution.
- Analyze campaign performance metrics and report to leadership.
📋 Requirements
- 5+ years of demand generation or integrated campaign management experience.
- Bachelor's degree in marketing, communications, or related field.
- Proven track record of generating leads and measurable revenue impact.
- Proficiency with marketing automation and CRM platforms (e.g., HubSpot, Salesforce).
✨ Nice to Have
- Experience in life sciences, biotechnology, or scientific instrumentation.
- Familiarity with creative tools (Adobe Creative Suite, Canva).
- Experience with content management systems (e.g., WordPress).
🚩 Heads Up
- Long list of duties (12 bullet points) may indicate overburdened role.
- Requires long periods of standing/sitting despite being sedentary, contradictory.
- Health screening requirement may be invasive.
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