Description

You will lead the merchandising strategy, line architecture, and commercial performance for the work boot category, balancing consumer insights and financial goals to build a profitable assortment. You'll work cross-functionally to translate market feedback into informed decisions and guide go-to-market readiness.

Requirements

• Bachelor's degree in Merchandising, Business, Marketing, or related field
• Minimum 8 years of experience in merchandising or category management
• Experience in senior/strategic role with assortment planning, pricing, and GTM execution
• Deep understanding of product lifecycle, SKU rationalization, and pricing architecture
• Strong analytical skills with experience in budgeting, forecasting, and margin optimization

Responsibilities

• Lead end-to-end merchandising strategy for Utility product line
• Own seasonal line architecture and multi-year roadmap
• Optimize product portfolio through data-driven lifecycle planning and SKU management
• Partner with Product, Sales, and Insights to identify whitespace and commercial opportunities
• Direct GTM process and develop merchandising tools for internal and external stakeholders