1d ago

Integrated Marketing Manager

Los Angeles, California, United States

$120k-$160k / yearest.

full-timemid Remotesoftware

🛠 Tech Stack

💼 About This Role

You'll lead campaign strategy and execution for Coupa's largest region, partnering with Sales, Product Marketing, and ABM. You'll drive measurable pipeline growth through coordinated cross-channel programs. This role offers global impact at a leading AI spend management platform.

🎯 What You'll Do

  • Own end-to-end campaign strategy for Mid-Market Finance Integrated Campaign
  • Drive step-change growth in brand awareness and pipeline
  • Champion full buyer journey across awareness, consideration, decision
  • Collaborate with cross-functional teams to align messaging

📋 Requirements

  • 5+ years of B2B growth marketing experience in enterprise SaaS
  • Proven track record of integrated campaigns influencing pipeline
  • Deep understanding of modern B2B buying journey for Finance personas
  • Technical fluency with Marketo, 6sense, Salesforce, Folloze

✨ Nice to Have

  • Hands-on familiarity with emerging AI technologies
  • Experience partnering with Account-Based Marketing teams
  • Strong project leadership and communication skills

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

  1. 1Recruiter Screen· 30 min
  2. 2Hiring Manager Interview· 45 min
  3. 3Panel Interview· 60 min
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