Description

You will own and execute the daily content strategy across social platforms like X/Twitter, LinkedIn, YouTube Community, Instagram, and Reddit, crafting humorous and insightful copy that captures attention and reflects Ahrefs' brand voice. You'll stay on top of trends, repurpose content, and experiment with new approaches to drive engagement and brand growth.

Requirements

• Proven experience managing social media for a brand with deep understanding of platform nuances.
• Exceptional command of language with portfolio of concise, engaging, humorous social copy.
• Natural instinct for internet culture and ability to leverage trends authentically.
• Strong editorial judgment to turn complex topics into simple, compelling content.
• Self-driven and autonomous with ability to execute ideas without constant oversight.

Responsibilities

• Own social media presence and execute daily content strategy across X/Twitter, LinkedIn, YouTube Community, Instagram, and Reddit.
• Translate brand voice into engaging, platform-specific copy that ranges from witty to insightful.
• Stay up-to-date with social trends and ensure content is relevant and ahead of the curve.
• Develop original content based on company news, product updates, and cultural moments.
• Monitor performance metrics to adapt strategies for maximum engagement.