9h ago
Manager Digital Marketing
El Segundo, CA
โจ $90k-$120k / yearest.
full-timemidmedia
๐ Tech Stack
๐ผ About This Role
You'll lead digital marketing optimization for the LA Kings, driving ticket sales and fan engagement. Your core impact is improving performance across paid media, web, app, email, and SMS channels. This role offers the chance to shape strategy for a premier sports franchise.
๐ฏ What You'll Do
- Lead weekly and monthly digital performance reporting
- Build fan segmentation and automated journeys in Salesforce Marketing Cloud
- Turn business goals into cross-channel digital marketing plans
- Manage testing and experimentation across channels
- Supervise the Coordinator and collaborate with internal teams
๐ Requirements
- 4-6 years experience in digital performance marketing or lifecycle/CRM
- Hands-on experience with Salesforce Marketing Cloud
- Proficiency in analytics platforms (GA4, Adobe Analytics, etc.)
- Experience supervising others
โจ Nice to Have
- Experience in sports or entertainment
- Familiarity with paid media platforms (Meta, Google Ads)
๐ Benefits & Perks
- ๐๏ธ Unlimited PTO
- ๐ฐ Competitive salary
- ๐ฅ Health insurance
- ๐ 401(k) matching
- ๐๏ธ Game tickets
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Panel Interviewยท 60 min
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