🛠 Tech Stack

💼 About This Role

You'll own the operational marketing technology layer at Airalo, a travel-tech company revolutionizing global connectivity. You'll ensure marketing tools, tracking, and integrations run reliably while partnering with Data and Engineering to maintain a scalable marketing stack. This is a remote-first role with a global team spanning 50+ countries.

🎯 What You'll Do

• Lead Server-Side Google Tag Manager (sGTM) and Meta CAPI architecture.
• Manage Mobile Measurement Partners (Adjust/AppsFlyer) for attribution.
• Debug dataLayer pushes and tracking triggers using DevTools/GMP Preview.
• Collaborate with Mobile Product Engineers on new event triggers.
• Enforce unified global tracking taxonomy and UTM naming conventions.

📋 Requirements

• 4+ years in MarTech or Growth Ops at a B2C mobile-first company
• Hands-on experience with a Mobile Measurement Partner (Adjust/AppsFlyer/Branch)
• Google Tag Manager proficiency (web-side tagging, pixel implementation)
• Experience managing ad platform integrations (Meta, Google, TikTok, ASA)

✨ Nice to Have

• Experience with CRM tools (CleverTap, Braze, Iterable)
• Familiarity with CDPs and reverse ETL (Segment, Hightouch, Rudderstack)
• Basic SQL for validation and troubleshooting

🎁 Benefits & Perks

• 🏥 Health Insurance
• 🏝️ Work-from-anywhere stipend
• 📚 Annual wellness & learning credits
• 🌍 Annual all-expenses-paid company retreat
• 💻 Remote-first culture