💼 About This Role

You'll lead growth and lifecycle strategy across the full customer journey for an AI-driven SaaS platform transforming short-term rental management. This role combines product marketing, lifecycle optimization, and conversion strategy to drive acquisition, activation, retention, and expansion.

🎯 What You'll Do

• Optimize the full customer funnel across signup, activation, trial, and retention.
• Design and execute lifecycle marketing strategies including onboarding and re-engagement.
• Lead trial-to-paid conversion initiatives with pricing communication and upgrade journeys.
• Develop product positioning and messaging for market differentiation.
• Run growth experiments and A/B tests to improve conversion and retention.

📋 Requirements

• 6+ years experience in product growth or lifecycle marketing in SaaS.
• Proven experience managing self-serve B2C or low-ACV B2B SaaS funnels.
• Strong expertise in lifecycle marketing strategies including onboarding and winback.
• Demonstrated ability to analyze and improve funnel performance through experimentation and cohort analysis.

✨ Nice to Have

• Experience with AI-powered products.
• Background in short-term rental or hospitality tech.
• Native or near-native English communication skills.

🎁 Benefits & Perks

• 🏠 Fully remote work with flexible location.
• 💰 Competitive compensation with milestone-based bonuses.
• 📈 Meaningful equity participation.
• 🛠️ Premium tooling and software stipend.
• 🚀 High autonomy and ownership of lifecycle initiatives.

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter phone screen· 30 min
2. 2Hiring manager interview· 45 min
3. 3Case study or portfolio presentation· 60 min