23h ago

Senior Growth Marketing Specialist

Dania Beach, Florida

โœจ $95k-$130k / yearest.

full-timeseniorretail

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll own the post-click journey for a leading beauty brand, optimizing conversion rates and scaling customer lifetime value. Your core impact is to maximize the value of every visitor through funnel mechanics and data-driven testing. This role stands out for blending Shopify, Meta, and Google Ads with beauty industry creativity.

๐ŸŽฏ What You'll Do

  • Analyze Shopify bounce rates and conversion rates for site improvements
  • Build and manage daily campaigns in Meta Ads Manager and Google Ads
  • Run weekly A/B tests on ad copy and landing page offers
  • Maintain a weekly Growth Dashboard tracking MER and customer spend

๐Ÿ“‹ Requirements

  • 4+ years in DTC beauty or skincare
  • Deep proficiency in Shopify, Meta, and Google Ads
  • Strong analytical background in Excel/Google Sheets
  • Experience scaling small budgets into larger spend tiers

โœจ Nice to Have

  • Experience with Shopify apps (Upsells, Subscriptions, Reviews)
  • Ability to edit simple video/static assets for testing
  • Passion for beauty, personal care, or lifestyle brands

๐ŸŽ Benefits & Perks

  • ๐Ÿฅ Medical, Dental, Vision, Life Insurance
  • ๐Ÿ’ฐ 401k plan
  • ๐Ÿ–๏ธ Vacation + Sick Time Pay
  • ๐Ÿ’‡โ€โ™€๏ธ L'ange Hair Product Stipend quarterly

๐Ÿ“จ Hiring Process

Estimated timeline: 2-3 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Case Studyยท 1 hour
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