6h ago
Senior CRM Strategist
Germany
โจ $120k-$160k / yearest.
full-timesenior Remotesoftware
๐ Tech Stack
๐ผ About This Role
You'll lead CRM lifecycle marketing engagements for mobile app businesses to improve user retention and subscription performance. You'll combine strategic consulting with data-driven experimentation to build impactful engagement journeys. This role offers strong visibility and the chance to become a thought leader in mobile growth and lifecycle marketing.
๐ฏ What You'll Do
- Lead customer-facing CRM and lifecycle marketing engagements
- Design engagement frameworks for onboarding, conversion, and retention
- Analyze lifecycle metrics to identify growth opportunities
- Develop scalable playbooks and lifecycle marketing frameworks
๐ Requirements
- 5 to 8+ years in CRM or lifecycle marketing for subscription mobile apps
- Expertise with Braze, Iterable, or similar CRM platforms
- Experience designing multi-step lifecycle campaigns and segmentation
- Advanced analytical skills using data and product analytics tools
โจ Nice to Have
- Experience with subscription app ecosystems or CRM consulting
- Thought leadership or content creation in lifecycle marketing
๐ Benefits & Perks
- ๐ฐ Equity opportunities in a global company
- ๐ Fully remote work environment
- โฐ Generous annual time-off policy
- ๐ฅ๏ธ Workspace setup allowance
- ๐ Annual professional development stipend
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter screenยท 30 min
- 2Hiring manager interviewยท 45 min
- 3Technical or strategy presentationยท 60 min
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