Description

You will define strategic positioning and own go-to-market campaigns for Bitmovin's video infrastructure products. Acting as a bridge between product, marketing, and sales, you'll transform technical capabilities into compelling narratives that drive growth.

Requirements

• Expertise in product marketing, GTM strategy, and growth
• Strong narrative design and thought leadership skills
• Experience in AI-driven marketing and video infrastructure preferred

Responsibilities

• Define strategic positioning including market sizing, segmentation, and competitive analysis
• Architect go-to-market campaigns for product launches including messaging and success metrics
• Drive analyst relations to shape positioning in industry reports