Tech Stack

Description

You will take full ownership of Buynomics' demand generation engine, driving full-funnel growth across paid and organic channels. Your focus will be on performance, experimentation, and revenue impact, while leading channel strategy, pipeline ownership, and marketing operations. This role reports directly to the Marketing Director and involves real accountability for measurable business outcomes.

Requirements

• 5+ years in B2B growth or demand generation, ideally in SaaS or fast-moving startup
• Strong hands-on experience with LinkedIn Ads and track record of driving pipeline
• Experience owning a demand generation budget with accountability for pipeline outcomes
• Systems thinker able to map a funnel, spot bottlenecks, and fix them
• Hands-on experience with HubSpot and/or Salesforce; practical experience with AI-assisted workflows

Responsibilities

• Own demand generation strategy for enterprise accounts across the full buying journey
• Lead multi-channel execution across paid and organic channels
• Own pipeline generation targets in partnership with Business Development, Sales, and RevOps
• Design nurture programs for long B2B sales cycles and drive expansion within existing accounts
• Own attribution, reporting, and pipeline forecasting; track CPSQL and conversion rates