20h ago
Senior Analyst, Marketing Analytics
Portugal
$52.6k-$147.9k / year
full-timesenior Remotesoftware
๐ Tech Stack
๐ผ About This Role
You'll lead multi-touch attribution modeling and full-funnel analytics for a global B2B SaaS company, directly influencing marketing strategy and budget allocation. Your insights will drive growth and optimize performance across channels in a remote-first, async environment.
๐ฏ What You'll Do
- Design and refine multi-touch attribution models.
- Build reporting frameworks for paid, organic, and brand marketing.
- Develop LTV and predictive models for acquisition and retention.
- Analyze full-funnel performance to identify growth opportunities.
๐ Requirements
- 5+ years in marketing analytics within B2B SaaS.
- Expertise in multi-touch attribution modeling.
- Proficiency with Snowflake, dbt, and BI tools like Looker.
- Experience with Salesforce and HubSpot.
โจ Nice to Have
- Experience with brand tracking and sentiment analysis.
- Mentoring or leading junior analysts.
- Knowledge of Python or R for ad-hoc analysis.
๐ Benefits & Perks
- ๐๏ธ Flexible PTO and work-life balance
- ๐ Fully remote global-first environment
- ๐ Stock options and equity participation
- ๐ป Home office and IT equipment budget
- ๐ฑ Learning and development budget
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter screenยท 30 min
- 2Hiring manager interviewยท 45 min
- 3Technical assessmentยท 60 min
- 4Cross-functional panelยท 60 min
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