20h ago

Senior Analyst, Marketing Analytics

Portugal

$52.6k-$147.9k / year

full-timesenior Remotesoftware

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll lead multi-touch attribution modeling and full-funnel analytics for a global B2B SaaS company, directly influencing marketing strategy and budget allocation. Your insights will drive growth and optimize performance across channels in a remote-first, async environment.

๐ŸŽฏ What You'll Do

  • Design and refine multi-touch attribution models.
  • Build reporting frameworks for paid, organic, and brand marketing.
  • Develop LTV and predictive models for acquisition and retention.
  • Analyze full-funnel performance to identify growth opportunities.

๐Ÿ“‹ Requirements

  • 5+ years in marketing analytics within B2B SaaS.
  • Expertise in multi-touch attribution modeling.
  • Proficiency with Snowflake, dbt, and BI tools like Looker.
  • Experience with Salesforce and HubSpot.

โœจ Nice to Have

  • Experience with brand tracking and sentiment analysis.
  • Mentoring or leading junior analysts.
  • Knowledge of Python or R for ad-hoc analysis.

๐ŸŽ Benefits & Perks

  • ๐Ÿ–๏ธ Flexible PTO and work-life balance
  • ๐Ÿ  Fully remote global-first environment
  • ๐Ÿ“ˆ Stock options and equity participation
  • ๐Ÿ’ป Home office and IT equipment budget
  • ๐ŸŒฑ Learning and development budget

๐Ÿ“จ Hiring Process

Estimated timeline: 2-4 weeks ยท AI estimate

  1. 1Recruiter screenยท 30 min
  2. 2Hiring manager interviewยท 45 min
  3. 3Technical assessmentยท 60 min
  4. 4Cross-functional panelยท 60 min
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