💼 About This Role

You'll lead Pokémon GO's European social media strategy, crafting localized campaigns that resonate with Gen Z audiences. You'll partner with regional teams to culturalize global initiatives and drive engagement across key markets. This role offers a chance to shape the narrative of one of the world's most beloved mobile games in an innovative, fast-paced environment.

🎯 What You'll Do

• Lead Pokémon GO's European social media strategy and execution.
• Collaborate with regional teams to adapt global strategies for local markets.
• Develop and launch engaging social campaigns for in-game events and features.
• Monitor social trends and translate them into creative executions.

📋 Requirements

• 3+ years experience managing social media for consumer brands.
• Experience in gaming, entertainment, or youth culture in European markets.
• Proven ability to localize social campaigns across diverse European cultures.

✨ Nice to Have

• Passion for Pokémon or Pokémon GO.
• Experience with data-driven social performance analysis.
• Knowledge of Gen Z and Gen Alpha social trends.

🎁 Benefits & Perks

• 🎮 Work on iconic IP like Pokémon GO
• 🌍 Global team across 4 continents
• 🏢 Barcelona office with vibrant tech hub
• 🏆 Award-winning company culture

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter Call· 30 min
2. 2Hiring Manager Interview· 45 min
3. 3Case Study or Portfolio Review· 60 min

🚩 Heads Up

• Repeated phrase 'youth culture in European markets' suggests possible copy-paste error in listing.