💼 About This Role

You'll shape go-to-market strategy and narratives for a leading post-purchase automation platform used by 20,000+ eCommerce merchants. You'll drive global positioning, messaging, and launches that boost revenue and adoption across North America. This role offers high visibility and the chance to define how AfterShip competes against top players in a dynamic market.

🎯 What You'll Do

• Lead GTM strategy and messaging for North American markets
• Define customer personas and competitive positioning
• Develop compelling narratives and sales enablement tools
• Collaborate with Product, Sales, and Marketing teams

📋 Requirements

• 8+ years of product marketing experience in SaaS or eCommerce
• Proven success in both PLG and sales-led GTM models
• Exceptional storytelling and communication skills
• Ability to synthesize customer and market data into actionable strategy

✨ Nice to Have

• Experience with AI tools for GTM execution
• Track record of increasing win rates and reducing churn

🎁 Benefits & Perks

• 🏖️ Flexible Work Setup – remote-first or hybrid-flexible
• 📈 Competitive compensation
• 🌍 Great Place to Work Certified culture
• 🚀 Ambitious mission with real impact in eCommerce
• 👥 Inclusive, collaborative global team

📨 Hiring Process

Estimated timeline: 2-4 weeks · AI estimate

1. 1Recruiter screen· 30 min
2. 2Hiring manager interview· 45 min
3. 3Case study presentation· 60 min
4. 4Leadership interview· 45 min