Description

You will lead end-to-end development and delivery of high-impact partner marketing campaigns, promotional offers, and new service launches for Roku's streaming platform. This role blends creativity, data-driven strategy, and deep partner relationships to maximize subscription growth and drive sign-ups, retention, and engagement.

Requirements

• Proactive and strategic thinker who loves entertainment and technology
• Well-versed in the streaming business with expertise in subscriptions, sign-ups, engagement, and retention
• Comfortable managing a large number of tasks simultaneously
• Naturally curious, highly self-motivated, and extremely detail-oriented
• High level of professionalism and polish

Responsibilities

• Lead end-to-end development and delivery of high-impact partner marketing campaigns, promotional offers, and new service launches
• Develop strategy, planning timelines, creative and optimized messaging
• Leverage AI to improve operational effectiveness and shorten campaign launch times
• Manage final delivery of all assets (website, email, video, banner ads, artwork)
• Adhere to operational processes and SLAs needed to execute campaigns