20h ago

DeFi Growth Lead

Remote - Global

โœจ $140k-$180k / yearest.

full-timesenior Remotefinance

๐Ÿ›  Tech Stack

๐Ÿ’ผ About This Role

You'll develop and own integrated marketing strategies for Trust Wallet, the leading non-custodial cryptocurrency wallet. You'll drive end-to-end campaign execution across Web3-native channels, translating on-chain insights into compelling narratives. This role sits at the intersection of brand, growth, product marketing, and community, requiring a genuine degen mindset.

๐ŸŽฏ What You'll Do

  • Own integrated marketing strategies across acquisition, retention, and brand.
  • Lead end-to-end campaign execution across Web3-native and performance channels.
  • Define positioning and messaging for new product features and market segments.
  • Set, track, and report on marketing KPIs including DAUs, installs, and retention.
  • Drive community engagement strategies across Discord, Telegram, and X.

๐Ÿ“‹ Requirements

  • 5-8 years of marketing experience with 3+ years in crypto/DeFi/Web3.
  • Demonstrable track record of owning and scaling multi-channel campaigns.
  • Prior experience in a generalist or 'full-stack' marketing role.
  • Active on-chain with wallet history and ecosystem network.

โœจ Nice to Have

  • Marketed a self-custody wallet or non-custodial product.
  • Familiarity with Trust Wallet's ecosystem.
  • Prior work at a top-tier exchange or DeFi protocol.

๐ŸŽ Benefits & Perks

  • ๐ŸŒ Fully remote with flexible hours.
  • ๐Ÿ“ˆ Learning and career development opportunities.
  • ๐Ÿ‘ฅ Work alongside diverse, world-class talent.
  • ๐Ÿ’ฐ Competitive salary and benefits.
  • ๐Ÿข Global organization with flat structure.

๐Ÿ“จ Hiring Process

Estimated timeline: 3-5 weeks ยท AI estimate

  1. 1Recruiter Screenยท 30 min
  2. 2Hiring Manager Interviewยท 45 min
  3. 3Technical/Case Interviewยท 60 min
  4. 4Offerยท 30 min
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