about 3 hours ago
Senior Field Marketing Manager
Cork, Ireland
full-timesenior HybridCloud data platform / Open-source technology
Tech Stack
Description
You will architect regional growth strategies to accelerate pipeline and drive revenue in the EMEA market. This revenue-ownership role bridges brand awareness and closed-won deals by designing integrated, multi-channel campaigns and high-touch field experiences. You'll partner closely with sales leadership, manage budget with ROI accountability, and optimize full-funnel reporting.
Requirements
- 5–7+ years of experience in Revenue Marketing, Demand Generation, or Field Marketing in B2B SaaS or high-growth technical environment
- Deep understanding of Account-Based Marketing (ABM) and influencing complex technical buying committees
- Advanced experience with Salesforce and intent data platforms; experience with Clay is a plus
- Proven ability to manage complex initiatives and lead cross-functional teams without direct authority
- Comfort discussing data infrastructure (PostgreSQL, Kafka, etc.) with technical audience preferred
- Based in Cork, Ireland with hybrid work capacity
- Exceptional communication skills to distill data into narrative for executive leadership
- Entrepreneurial, self-starter mindset
Responsibilities
- Lead strategy and execution of high-touch, multi-channel regional campaigns
- Design and scale high-value field experiences (executive dinners, technical workshops, customer summits) to impact late-stage deals
- Act as strategic consultant to regional sales leadership to align marketing investment with territory goals
- Partner with Marketing Ops and Sales Enablement to optimize tech stack (Salesforce, Clay) for account identification and lead follow-up
- Manage regional budget with full accountability, prioritizing spend based on performance and revenue impact
- Influence Product Marketing and Design roadmap for regional-specific messaging
- Track and report KPIs including pipeline velocity, win rates, and marketing contribution to Net New ARR and Customer Expansion
- Monitor open-source and cloud infrastructure trends for competitive regional presence
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