Description

As Director of Marketing for Monster Hunter Now, you'll lead go-to-market strategy and execution across user acquisition, social media, community engagement, and IRL events. You'll collaborate with global teams and executives to drive alignment and build impactful consumer touchpoints while contributing to Niantic's mission of inspiring exploration.

Requirements

• 14+ years of marketing experience including product positioning, paid media, social media marketing
• Ability to coordinate dynamic projects with internal and external partners
• Outstanding verbal and written communication in English and Japanese with executive presentation skills
• Deep understanding and passion for Niantic's mission and values
• Ability to work in a fast-paced hybrid environment and handle stress appropriately

Responsibilities

• Lead marketing team with expertise in mobile game marketing, user acquisition, engagement, and retention
• Solidify product positioning, author key messaging, and develop marketing campaigns
• Define and implement go-to-market and engagement retention strategies with cross-functional partners
• Own and manage the marketing budget and conduct ROI analysis on campaigns
• Collaborate with cross-functional teams and external partners to drive global alignment