1d ago
Customer Marketing Associate
New York City
โจ $75k-$95k / yearest.
full-timemidgaming
๐ผ About This Role
You'll join the Customer Growth team to optimize retention programs for the Sportsbook vertical. Your work will drive revenue through data-driven campaigns and innovative testing. This role collaborates across multiple departments at a premier gaming company.
๐ฏ What You'll Do
- Optimize retention programs with strategy leadership
- Design new customer lifecycle journeys using data insights
- Analyze campaign data to validate strategy and direction
- Develop and manage retention campaigns from ideation to evaluation
๐ Requirements
- 2+ years of experience in marketing creating and managing campaigns
- Proficiency in Excel (VLOOKUP, Pivot Tables, SUMIF)
- Strong understanding of marketing and commercial metrics
- Customer-centric, results-oriented, and metrics-driven approach
โจ Nice to Have
- Email and/or mobile marketing experience
- Knowledge of sports or experience in a regulated industry
- Familiarity with FanDuel or competitive products
๐ Benefits & Perks
- ๐ฅ Health plans (some as low as $0)
- ๐ต Annual bonus and long-term incentives
- ๐๏ธ Generous PTO and sick leave
- ๐ฐ 401k with up to 5% match
- ๐พ Pet insurance and commuter benefits
๐จ Hiring Process
Estimated timeline: 2-4 weeks ยท AI estimate
- 1Recruiter Phone Screenยท 30 min
- 2Hiring Manager Interviewยท 45 min
- 3Technical/Exercise Interviewยท 60 min
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