22h ago

Growth Marketing Manager

Sydney, Australia

$100k-$140k / yearest.

full-timemid Hybridsoftware

🛠 Tech Stack

💼 About This Role

You'll lead B2C growth marketing for Flare's benefits products, using CRM and Paid SEM as main levers. You'll own lead and revenue targets while driving full-funnel performance campaigns across paid and owned channels.

🎯 What You'll Do

  • Lead full-funnel performance marketing campaigns across paid and owned channels.
  • Own key metrics (CPL, CAC, ROAS) and manage budgets and channel mix.
  • Build audience strategies using first-party data for targeting and remarketing.
  • Drive A/B and multivariate testing to optimize creative and messaging.

📋 Requirements

  • Experience in growth or performance marketing in high-growth environments.
  • Hands-on Paid channels (Google, Meta, LinkedIn) and CRM campaigning.
  • Proven capability in lifecycle and marketing automation for conversion and retention.
  • Deep expertise in conversion rate optimization and A/B testing.

✨ Nice to Have

  • Experience in automotive or D2C consumer finance.
  • Proficiency in GA4 and other analytics platforms.

🎁 Benefits & Perks

  • 🚀 Fast-growing team of 100+ employees backed by MYOB.
  • 🏢 Hybrid work in Sydney office.
  • 💰 Competitive compensation including performance bonuses.
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