🛠 Tech Stack

💼 About This Role

You'll manage and optimize global user acquisition campaigns for DoubleDown's mobile apps. You will create media strategies, onboard new channels, and execute campaigns to acquire and retain profitable players. This role combines campaign management, data analytics, and creative collaboration across multiple ad platforms.

🎯 What You'll Do

• Develop, implement, and manage user acquisition campaigns on iOS and Android.
• Track, report, and analyze mobile metrics to scale campaigns and develop media strategies.
• Establish collaborative relationships with media partners to launch and test campaigns.
• Develop A/B testing programs to maximize acquisition efforts and ROI.

📋 Requirements

• Bachelor's degree in Marketing or related field.
• 3+ years of digital marketing experience.
• Experience with major mobile ad platforms (Facebook, Adwords, etc.).
• Knowledge of CPI, CPA, ROAS buying and mobile user acquisition analysis at scale.

✨ Nice to Have

• Experience with ASO, SEO, or in-app ad monetization.
• Branding or CTV media buying experience.

🎁 Benefits & Perks

• 🏖️ 15 days vacation, 56 hours sick time, 2 floating holidays, 12 paid holidays.
• 💰 401(k) employer match and both traditional and Roth plans.
• 🏥 Medical, dental, vision, short- and long-term disability, group life insurance.
• 🐾 Pet insurance discount.
• 🛡️ Employee Assistance Program with 5 free counseling sessions per situation.