Description

You will manage team workflow, create media materials, develop media relationships, and execute PR strategies for consumer lifestyle clients. You will also assist in new business proposals and provide guidance to junior staff.

Requirements

• S/B.A in Public Relations or related field.
• 2-3 years of PR agency experience, specifically with Consumer based clients.
• Excellent written, verbal and interpersonal skills.
• Able to work independently and as part of a team.
• Strong leadership and motivation skills.
• Proven client relations and supervisory skills.
• Creative and energetic personality.

Responsibilities

• Manage team workflow and take ownership of account work while driving consistent media results.
• Create and develop media materials – press kits, press releases, media alerts, fact sheets, bios, case studies, etc.
• Develop and maintain relationships with prominent members of the media in order to ensure placements.
• Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy.
• Execute and advise on PR strategies and collaboratively develop strategic media plans.
• Create and develop pro-active pitch ideas for clients based on industry, current trends and various announcements.
• Monitor media and seek out speaking opportunities for clients as “experts in their field”.
• Daily client interaction to update, report on and discuss strategy and results.
• Assist in the research, writing and development of new business proposals and presentations.
• Provide guidance and leadership to junior-level staff.
• Participate in brainstorming sessions to develop strategic/creative thinking for clients.