11h ago

Marketing Programme Lead

Munich, Germany

✨ $95k-$130k / yearest.

full-timesenior Hybrid

πŸ’Ό About This Role

You'll lead integrated marketing programmes for a leading electronics brand across EMEA. You'll translate business goals into long-term strategies and manage cross-functional teams. You'll own programme governance, budgets, and senior client relationships.

🎯 What You'll Do

  • Design and deliver integrated marketing programme portfolio across EMEA
  • Manage and develop a cross-functional marketing team
  • Serve as senior studio contact for client stakeholders
  • Oversee programme governance including timelines and quality standards
  • Define and manage KPI and reporting frameworks

πŸ“‹ Requirements

  • Proven experience leading complex multi-market marketing programmes across EMEA
  • Strong understanding of electronics or consumer technology sector
  • Experience managing cross-functional marketing teams
  • Professional proficiency in German and English (C1)

✨ Nice to Have

  • Experience in high-volume B2B or B2C marketing environments
  • Advanced use of Gen AI tools for marketing programme management
  • Experience designing AI-assisted workflows

🎁 Benefits & Perks

  • πŸ–οΈ Hybrid working model in Munich
  • πŸ’Ό Opportunity to work with a leading electronics brand
  • 🌍 Exposure to multiple EMEA markets
  • πŸ“ˆ Career growth at The Brandtech Group
  • πŸ€– Access to cutting-edge AI technology

πŸ“¨ Hiring Process

Estimated timeline: 2-4 weeks Β· AI estimate

  1. 1Recruiter CallΒ· 30 min
  2. 2Hiring Manager InterviewΒ· 45 min
  3. 3Case Study PresentationΒ· 60 min
  4. 4Stakeholder InterviewΒ· 45 min
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