6h ago
SEM Analyst
London, UK
full-time HybridSoftware as a Service (CRM)
🛠 Tech Stack
💼 About This Role
You'll build the data foundation that powers global paid search decisions at Pipedrive, a cloud-based CRM trusted by over 100,000 companies. You'll extend and deepen existing analytics, turning complex datasets into clear, actionable recommendations. This role blends data analysis with SEM expertise in a mature martech environment.
🎯 What You'll Do
- Build and maintain SEM performance dashboards for at-a-glance reporting and troubleshooting.
- Develop deep expertise in Google Ads API to unlock granular data at keyword and audience levels.
- Design and track A/B tests from hypothesis to conclusion, documenting learnings.
- Support creation, management, and optimization of paid search campaigns across Google and Microsoft Ads.
📋 Requirements
- 3+ years of experience in a data/marketing analytics or SEM role with reporting focus.
- Proficiency in Tableau/Looker/BI tools for data visualization and dashboarding.
- Practical experience using SQL and Python for data manipulation and handling large datasets.
- Familiarity with Google Ads data and understanding of metrics in a paid search context.
✨ Nice to Have
- Background in maths, computer science, economics or related field.
- Familiarity with the Google Ads API.
- Experience or interest in utilizing AI for data automation/analysis.
🎁 Benefits & Perks
- 🏖️ Flexible hours and wellness perks.
- 💰 Performance-based bonuses.
- 📅 28 paid leave days plus well-being days and compassionate leave.
- 🐾 Pawternal leave for pet parents.
- 📈 Mentorship, coaching, and internal mobility opportunities.
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