6h ago

SEM Analyst

London, UK
full-time HybridSoftware as a Service (CRM)

🛠 Tech Stack

💼 About This Role

You'll build the data foundation that powers global paid search decisions at Pipedrive, a cloud-based CRM trusted by over 100,000 companies. You'll extend and deepen existing analytics, turning complex datasets into clear, actionable recommendations. This role blends data analysis with SEM expertise in a mature martech environment.

🎯 What You'll Do

  • Build and maintain SEM performance dashboards for at-a-glance reporting and troubleshooting.
  • Develop deep expertise in Google Ads API to unlock granular data at keyword and audience levels.
  • Design and track A/B tests from hypothesis to conclusion, documenting learnings.
  • Support creation, management, and optimization of paid search campaigns across Google and Microsoft Ads.

📋 Requirements

  • 3+ years of experience in a data/marketing analytics or SEM role with reporting focus.
  • Proficiency in Tableau/Looker/BI tools for data visualization and dashboarding.
  • Practical experience using SQL and Python for data manipulation and handling large datasets.
  • Familiarity with Google Ads data and understanding of metrics in a paid search context.

✨ Nice to Have

  • Background in maths, computer science, economics or related field.
  • Familiarity with the Google Ads API.
  • Experience or interest in utilizing AI for data automation/analysis.

🎁 Benefits & Perks

  • 🏖️ Flexible hours and wellness perks.
  • 💰 Performance-based bonuses.
  • 📅 28 paid leave days plus well-being days and compassionate leave.
  • 🐾 Pawternal leave for pet parents.
  • 📈 Mentorship, coaching, and internal mobility opportunities.
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