21h ago
Demand Generation Lead
New York City
✨ $110k-$150k / yearest.
full-timemidai-ml
💼 About This Role
You'll build and own Rogo's demand generation engine from the ground up, driving pipeline through performance marketing and channel strategy. Your work will directly impact revenue at a rapidly growing company redefining AI for finance professionals. You'll collaborate closely with leadership to create scalable acquisition systems for cutting-edge AI products serving top investment banks and private equity firms.
🎯 What You'll Do
- Own demand generation end-to-end, from strategy to execution and reporting
- Develop and execute paid acquisition and channel strategies across core platforms
- Build and iterate on SEO and organic growth initiatives
- Manage funnel performance and conversion optimization across customer journey
📋 Requirements
- 3–6 years experience in demand generation or growth marketing
- Strong hands-on experience with paid acquisition or channel strategy
- Demonstrated ability to drive pipeline and measurable outcomes
- Experience working in B2B mid-market or enterprise environments
✨ Nice to Have
- Experience with SEO and organic growth initiatives
- Background in finance or AI industry
- Familiarity with attribution modeling and reporting frameworks
🎁 Benefits & Perks
- 🚀 Exceptional traction with top financial firms
- 🌐 Cutting-edge AI technology and research
- 📈 Rapid growth and learning velocity
- 🤝 World-class team and collaborative culture
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