💼 About This Role

You'll lead account-based marketing (ABM) and field marketing for a B2B mortgage technology company. Your work will directly drive pipeline from target accounts and shape how the company shows up in the market.

🎯 What You'll Do

• Build and execute a targeted ABM strategy for ~300 in-market accounts.
• Partner with sales to define target accounts and drive meetings.
• Own event and field marketing strategy including conferences and hosted events.
• Develop core messaging and positioning for IMBs, credit unions, and banks.
• Create nurture campaigns and outbound messaging (email, LinkedIn).

📋 Requirements

• 5–8 years in B2B marketing, ideally in SaaS or complex sales.
• Experience running ABM programs and working closely with sales.
• Experience with events or field marketing that drive pipeline.
• Strong instincts for messaging, positioning, and audience engagement.