22h ago

Digital Marketing Executive

London

$50k-$75k / yearest.

full-timemidsoftware

🛠 Tech Stack

💼 About This Role

You'll drive performance marketing campaigns using Google Ads and Facebook Ads to hit acquisition KPIs. You'll analyze data to optimize user journeys and test new channels for driver and customer growth.

🎯 What You'll Do

  • Manage and optimize PPC campaigns on Google Ads and Facebook Ads
  • Analyze data from marketing tools to inform campaign decisions
  • Conduct A/B testing on targeting, strategies, and creatives
  • Develop end-to-end marketing campaigns based on data research

📋 Requirements

  • 3+ years of digital marketing experience in e-commerce or tech
  • Expertise in Google Ads and advanced paid ad functionality
  • Experience with remarketing/retargeting ads and SEO optimization
  • Proficiency in Google Analytics, Google Search Console, and Facebook Ad Manager

✨ Nice to Have

  • Experience in content marketing and conversion optimization
  • Familiarity with paid social platforms beyond Google and Facebook

🎁 Benefits & Perks

  • 🚀 Fast-paced startup culture with global expansion
  • 💡 Autonomy to own projects and test new channels

🚩 Heads Up

  • Mentions 'high autonomy' and 'end-to-end projects' but role is Associate level
  • Includes 'performs other duties' indicating scope creep
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